🎉 AdFiesta #8 — Welcome to the party!

What is AdFiesta?

AdFiesta is a curated advertising newsletter that doubles as the industry’s Weekly Advertising Award Show.

Every week we showcase the best new campaigns from the wild, wonderful world of advertising — and you get to pick which one wins Ad of the Week! Along the way, we’ll keep you updated on important industry news, notable campaigns, and award winning work around the globe.

In this week’s edition: Mob Bosses, Clay Bears, and Sleep-talking Sales Pitches. Let’s get the party started 🎉

Table of Contents

• 🥁 The Shortlist

• 🏆 Last Week's Winner

• 📌 Noteworthy News and Campaigns

• 🎥 6 More Ads Worth Watching

• 🎧 A Parting Dose of Creativity

🥁 The Shortlist

Every week I scour the internet for the best new ads released around the world. After narrowing it down to 3, it’s up to you: Watch the ads and vote to decide which one should win Ad of the Week!

Sleep Talk Reviews / IKEA

Excellence in Creativity

Shrinkflation / Coinbase

Excellence in Creativity

Fractional Window Shopping / TD Bank

Excellence in Creativity

🏆 Last Week’s Winner

The newsletter has grown and the people have spoken: Hero Gum wins AdFiesta’s Ad of the Week!

Congrats to adam&eveDDB New York for their second win in a row, this time for an incredible campaign for Doublemint and Gift of Life Marrow Registry. It’s an incredible activation that will surely help save many lives in the future. And if AdFiesta is any predictor of future success in the advertising award circuit, you’ll have a lot more hardware heading your direction next spring.

📰 Noteworthy News

• American Eagle continues to make headlines for a controversial ad staring Sydney Sweeney (read more on AdAge)

• Dunkin’ released a controversial ad starring “The Summer I Turned Pretty” actor Gavin Casalegno (read more on Adweek)

• 11 agencies are vying to be named as Nascar’s Creative Agency of Record (read more on AdAge)

• Kendrick Lamar and ppLang launch new creative agency Project3 (read more on Fast Company)

• Publicis Groupe acquires full-service medical communications p-valve Group (read more on PRWeek)

📌 Campaign Central

• Jalen Hurts answers questions from reporter Thirsten A. Sip in a new campaign for Sprite (read more on Muse by Clios)

• Walter Goggins stars as a “spicy” plumber promoting the new Doritos Golden Siracha flavor (read more on The Drum)

• Malort embraces their hater’s descriptions in a campaign from Quality Meats (read more on LBB Online)

• Upcoming film The Toxic Avenger partners with Moviefone for a hotline voiced by Peter Dinklage (read more on PR Newswire)

🏋️‍♂️ Viral Stunts

• Honey Bunches of Oats releases special Chicken Seasoning cereal in a stunt for National Chicken Wing Day (read more on Nerdbot)

• CoorsLight and Duradry unveil a limited-edition, cold-activated deodorant (read more on Muse by Clios)

🎥 6 More Ads Worth Watching

Every week I watch a lot of ads so you don’t have to. In the end, I found 6 that are worth your time. As always, I’ve included as much information about the campaigns as I could find.

The Unfinished Film / Adobe Firefly

Excellence in Creativity

CLR Academy / Decathlon

Excellence in Film Craft

Travel Insurance / Nedbank

Excellence in Creativity

Death of a Salesman / Five Star Chicken

Excellence in Creativity

AIG / Meet the Moment

Excellence in Copywriting

Awaken Life’s Rhythm / AMAALA

Excellence in Film Craft

🎧 A Parting Dose of Creativity

Last week, Spotify dropped “Read Like You Listen,” a new campaign promoting audiobooks on the music-first platform. This billboard got a good laugh out of me (Stephen King just dropped a 14-hour banger) and the video is pretty fun as well!

That’s it for this week’s volume of Ad Fiesta 🎉

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Have ideas and suggestions on how we can improve? Saw a great ad we missed? Email us at [email protected].

Ad Fiesta Vol. 8

Week of August 4, 2025

Curated by Adam Sheets